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Brazil bans Meta from mining data to train AI models 

Voltaire Staff


Brazil's national data protection authority has announced that Meta, the parent company of Facebook and Instagram, cannot use data originating from the country to train its artificial intelligence.

 

Meta's updated private policy enables it to feed people's public posts into its AI system, which will not be permitted in Brazil, the government agency said on Tuesday, as reported by Associated Press.

 

The Brazilian agency's decision was informed by an "imminent risk if serious and irreparable or difficult to repair damage to fundamental rights of the affected data subjects."

 

Brazil is one of Meta's biggest markets with around 102 million active Facebook users in the country, and a national population of 203 million, according to the country's 2022 census, the agency said in the nation's official gazette.

 

A Meta spokesperson said that the company is "disappointed" and insisted its method “complies with privacy laws and regulations in Brazil."


"This is a step backward for innovation, competition in AI development, and further delays bringing the benefits of AI to people in Brazil," he added.


The social media company has also faced resistance in Europe for its privacy policy update. Thus, there is a hold on the process of feeding public information to the AI system, which was supposed to start last week.  The US with no national law protecting online privacy, cooperating with the company, has already allowed training of AI models to it.

 

In May, Meta said in its Brazilian blog that it could use information shared by the people publicly about the company's products and services for its generative AI feature, which includes public posts or photos and their captions.

 

Meta, however, did not provide adequate information to allow people, to be aware of the possible consequences of using their data for the development of generative AI, the agency said in the statement.

 

According to it, compliance must be given by the social media company within five working days from the notification of the decision, failing which a daily fine of $ 8,820 (50,000 reais) will be levied.


Image Source: Unsplash

 

 

 

 

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