OpenAI, the Microsoft backed start-up, is gearing up to unveil its new AI-driven search tool likely next Monday, according to Reuters which cited sources in the know of the matter.
The move stands to intensify competition with Google, the search giant, and several other smaller players like DuckDuckGo.
The announcement might come just a day ahead of Tuesday's Google's annual I/O conference, where the tech giant is anticipated to reveal several AI-centric products.
OpenAI's search tool builds upon its popular ChatGPT product, as per Bloomberg. It empowers ChatGPT to directly gather information from the internet, complete with proper citations.
ChatGPT, OpenAI's chatbot, employs advanced AI models to craft responses akin to human conversation. Observers have often touted ChatGPT as an alternative for online information gathering, but it has faced challenges in delivering accurate and up-to-date web data.
OpenAI previously integrated it with Microsoft's Bing for paid users. Meanwhile, Google has unveiled generative AI capabilities for its search engine.
Perplexity, a startup valued at $1 billion, has gained attention for its AI-centric search interface. The interface not only displays text but also includes citations and images in its responses.
According to a January blog post from the start-up, it boasts 10 million monthly active users.
Back in late 2022, OpenAI's ChatGPT made headlines as the fastest app ever to hit 100 million monthly active users. However, its website traffic has been a wild ride over the past year, only recently bouncing back to its peak in May 2023, reports analytics firm Similarweb.
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